Beauty Fun, Fit, & Fluid

By M. Roman

In the modern age of 2022, beauty could be defined by a filter on a phone, how many likes a post receives, or how many matches you get on a dating profile. I’d like to instead take it back to the days when beauty was in the eye of the beholder—and that person is you. Yes, the one looking right back at you in the mirror!

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Just like fashion, beauty has become a lovely, fluid concept, and dare I say—it’s for everyone! No matter how you identify in 2022, there is a makeup brand for you.

With products like themed eyeshadow palettes, highlighter must-haves, and what started it all—velour liquid lipstick—Jeffree Star Cosmetics specializes in vegan, long- lasting, and cruelty-free makeup that is not for the faint of heart! We love this line because its extensive range of colors gives the consumer the opportunity to express themselves in whatever way they choose.

The name of ONE/SIZE by Patrick Starrr says it all! Their products empower everyone to feel their absolute best. With blur-perfecting beauty balms and stay-all-day powders, you’ll look fresh all summer long. After all, the goal—and Patrick helps you achieve this—is to feel incredible no matter who you are, right?!

It’s no surprise that trans trailblazer and social media star Nikita Dragun’s brand Dragun Beauty is considered a staple for the trans community. Her color-correcting concealers help cover blemishes, dark circles, and if need be, that 5 o’clock shadow. Nikita’s long-lasting formulas give people the confidence they need throughout their personal journey.


BELLA Magazine is a national subscription- and newsstand-based lifestyle publication offering a curated guide to fashion, beauty, health, philanthropy, arts and culture, cuisine, celebrities, and entertainment.

At BELLA, we spotlight the ideal that Life Is BEAUTIFUL!

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