By Rachel Paul
Runway trends in fashion and makeup can appear impractical for those of us who are strutting our stuff on the sidewalk instead of the catwalk. That trendy black lipstick you bought on a creative whim may scare your local barista, as would contouring so heavy that it puts Kim Kardashian to shame. Good news: Despite editorial beauty’s unattainable nature, there’s no need to throw in the towel and resort to an “I’m-lucky-if-I-even-brushed-my-teeth-this-morning” type of attitude. Runway fashion exists to inspire us and can be used as a guideline for what’s hot this season.
So what is hot this season? Pantone, the global leader in color science and technology for more than 50 years, has declared 2014 the year of Radiant Orchid. I’m gushing over this color, not only because I adore all shades of purple, but also because it looks good on everyone! Purple combines both cool and warm undertones, which makes it flattering to many eye, hair and skin colors. Experiment with the following makeup application tips and product picks to be “en vogue” this year.
Eyes
Giorgio Armani Eyes To Kill Eye Shadow #33 ($33, Saks Fifth Avenue) is a great staple for an orchid eye design. Crease-proof and long wearing with an intriguing kaleidoscope of color, it is this season’s must have. Still not convinced? This single shadow, which is a powder masquerading as a cream, is the perfect color and formula for day wear, yet can be used to kick up your evening look for that “wow” factor. Here’s how:
DAYTIME: For a romantic and flirty feel, use a feathered shadow brush to dust color on the lid, stopping just shy of the crease. Prefer a softer, fresh faced look? Starting with a bare lid, trace the upper and lower lash line with shadow. Leave out the eyeliner and simply add one coat of mascara to define.
EVENING: Amp it up by packing more pigment on the lid, and continue blending just above the crease. MAC’s Pearlglide Eyeliner in Designer Purple ($16, MacCosmetics.com) packs a lot of punch when added on the eye’s inner rim and above the upper lash line. Wiggle the same shadow into the lower lash line for a finishing touch that seals in the drama.
Cheeks and Lips
Nothing pulls together a look like a harmonizing cheek and lip combination. No need to waste time swatching colors in search of an identical cheek and lip. Save your energy by choosing two hues in the same family to achieve a professionally balanced application.
Step aside, peaches and pinks – purples are making their debut in a big way! Play mix and match with these products that compliment all (yes, all!) complexions and personalities ranging from the bold and brave to the natural beauties:
Lips:
Yves Saint Laurent Glossy Stain in #108 Violine Out of Control $34, Nordstrom
Color: Soft Lilac
Coverage: Medium
Finish: Shiny
Revlon Lustrous Lip Gloss in Lilac Pastelle $5.59, DiscountBeautyCenter.com
Color: Milky Lavender
Coverage: Sheer
Finish: Glossy
MAC Matte Lipstick in Smoked Purple $15, MacCosmetics.com
Color: Deep Purple
Coverage: Full
Finish: Matte
Lancome Rouge In Love in Violette Coquette $26, Macy’s
Color: True Violet
Coverage: Full
Finish: Satin
Cheeks:
MAC Lip and Cheek Tint in Evening Stroll $20, MAC Cosmetics
Color: Muted violet
Coverage: Sheer
Finish: Dewy
Nars Blush in Mata Hari $29, Neiman Marcus
Color: Pink with Purple Undertones
Coverage: Full
Finish: Powdery
Maybelline Baked Blush in Wild Blossom $7.99, Duane Reade
Color: Soft Orchid with Silver Shimmer
Coverage: Natural
Finish: Radiant