HUGO BOSS Fashions Inc has teamed up with the Samuel Waxman Cancer Research Foundation (SWCRF) for a special in-store party and announced the launch of the first-ever Global Walk to Flatten the Cancer Curve. As a lead event sponsor, HUGO BOSS will be donating 15% of store sales during this event to SWCRF. The event took place at the BOSS Store on 568 Broadway, NYC. Samuel Waxman, M.D., Founder and Chief Executive Officer of SWCRF, Stephan Born, CEO and President Americas HUGO BOSS Fashions Inc., and William T. Sullivan, Executive Director, of SWCRF gave speeches during the event. Dr. Waxman and William T. Sullivan thanked Stephan Born and HUGO BOSS for their collaboration. They spoke about the importance of Global Walk to Flatten the Cancer Curve and this year’s 17th Annual Hamptons Happening.
Notable attendees included: Samuel Waxman, M.D., Founder and Chief Executive Officer of SWCRF; Stephan Born, CEO and President America’s HUGO Boss Inc.; William T. Sullivan, Executive Director, of SWCRF; Philip Greenwald, CEO of HiWave; Randi Schatz, Michael Snell Founder of MJS Groupe, Mark D. Friedman of Brown Harris Stevens, Meteorologist Mike Wood from Good Day New York, James Ingram CEO of Splashlight & Telmar, Jessica Mackin and Christine Prydatko of James Lane Post, Carmen D’Alessio, Cindy Farkas, Ben Mindich, Montgomery Frazier.
The Global Walk to Flatten the Cancer Curve officially starts on June 30th, 2021, and culminates on July 10th, 2021, with a celebration of health and wellness at the SWCRF’s 17th Annual Hamptons Happening, where HUGO BOSS will receive the Fashion Cares Award. The virtual walk will raise international awareness and funds for life-saving cancer. Participants will log their steps during the 11 days with the aim of accumulating 25,000 miles, enough to travel around the world.
The incidence of cancer is rising around the world and advanced age is the most significant risk factor. More than 60 percent of Americans diagnosed with cancer are 65 and older.
SWCRF, in collaboration with the National Cancer Institute and National Institute on Aging, is leading the way in funding the scientists who are working towards the next breakthrough in cancer treatments.
About Samuel Waxman Cancer Research Foundation (SWCRF):
The Samuel Waxman Cancer Research Foundation is an international organization dedicated to curing and preventing cancer. The Foundation is a pioneer in cancer research and its mission is to eradicate cancer by funding cutting-edge research that identifies and corrects abnormal gene function that causes cancer and develops minimally toxic treatments for patients. Through the Foundation’s collaborative group of world-class scientists, the Institute Without Walls, investigators share information and tools to speed the pace of cancer research. Since its inception in 1976, the Samuel Waxman Cancer Research Foundation has awarded more than $100 million to support the work of more than 200 researchers across the globe. For more information about the SWCRF research, visit www.waxmancancer.org.
PRESS CONTACT (SWCRF):
Norah Lawlor | Lawlor Media Group | www.lawlormediagroup.com
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