RITA ORA HOSTS 26th ANNUAL LA ART SHOW OPENING NIGHT GALA

Photographer: JOEY KREBS the PHANTOM STREET ARTIST at ART SAVES LIVES

LA Art Show, the most comprehensive international contemporary art show in America, officially kicked -off the city’s 2021 art season at the Los Angeles Convention Center. This special Summer Edition–on the heels of the landmark 25 year anniversary and now with new director Kassandra Voyagis–takes a closer look at some of the latest technological trends in the art world, while still offering a conventional lens for art from around the globe. Taking a leap into the future, while remaining cognizant of the traditional contemporary and historical programming, the LA Art Show has incorporated a focus on women, art, and technology. Upholding a longstanding convention of paving the way for other fairs to follow suit, this year marks the LA Art Show as the first LIVE show to join one of the most buzzed-about conversations in art: NFTs. As a show with a strong traditional reputation, the integration of NFTs and other new technology is monumental, emphasizing the legitimacy and wonder of digital art. In order to supply the most comprehensive and accessible NFT introduction, the show has partnered with SuperRare as official marketplace partner, meaning patrons will be able to purchase the work immediately at the fair with the help of experts,


In order to present the most striking and comprehensive NFT debut, the LA Art Show welcomes Vellum LA, the first physical gallery for NFT-backed digital art in Los Angeles, ahead of their launch in September. Vellum LA was created with the goal of meaningfully situating the digital and crypto art communities within the context of art history, while also educating the public on the potential of NFTs to impact the future of art. Aiming to bridge the gap between the physical and the digital world, the crypto and the traditional art collectors, Vellum LA presents carefully curated shows designed to be relevant to patrons on either end of the digital-analog spectrum, and anywhere in between.

The LA Art Show welcomes Vellum LA, the first physical gallery for NFT-backed digital art in Los Angeles, ahead of their launch in September. With Sea Change, in partnership with SuperRare (the official LA Art Show NFT marketplace), Vellum LA presents the work of 12 new media artists.

Sea Change will feature state-of-the-art StandardVision LumaCanvas displays developed specifically for the show and designed to be the first ever collector/museum-grade digital art display canvases. SUPER VISUAL

This year’s highly anticipated DIVERSEartLA section, curated by Marisa Caichiolo, centers around the presence, contributions, research, and documentation of women and non binary artists at the intersection of art, science, and technology. This year’s tech-focused exhibits include a wide range of mediums from AI to video and plenty in between.

The 25th Annual LA Art Show was proud to host singer/songwriter and actor Rita Ora who was the official host of the 2021 Opening Night Premiere Gala held at the Los Angeles Convention Center on Thursday July 29. In addition to her chart-topping hits, Ora is known for her work in both television and film, as well as for her role as a UNICEF Ambassador. With her love of fashion, art and culture, Ora is a perfect example of the next generation of collectors and a great representative for St. Jude’s Children’s Research Hospital ® and the LA Art Show.

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